Key Insights for CEOs and Executives Navigating AI Without a Tech Background
AI for non-technical leaders is no longer a futuristic concept — it’s a current necessity. In this insightful interview, Bärbel Wetenkamp, CEO of Claruna, and Leon Palafox, Director of the Innovation Lab at Novartis, discuss how leaders can effectively navigate AI without diving into the depths of machine learning and algorithms. Hosted by a representative of The Swiss Quality Consulting, this conversation highlights practical, real-world insights for executives leading in a digital era.
Key Highlights
- Start with Data Clarity: Leaders must understand the foundation of AI — organized, clean, and structured data. Many overlook messy data sources that can hinder outcomes.
- Don’t Rely on Magic: AI isn’t plug-and-play. You can’t simply “feed everything to the AI” and expect accurate results. Leaders must appreciate the processes behind implementation.
- Data Lineage Matters: Even non-technical executives should develop a basic understanding of where their data comes from and how it’s used within AI systems.
- Collaboration Is Key: Successful AI deployment relies on strong collaboration between business owners and technical teams to clarify use cases and align expectations.
Leading Through Digital Complexity
Claruna empowers organizations to integrate AI into leadership and strategy — without overwhelming decision makers. Through executive coaching, consulting, and training, we help you understand how to lead with clarity in a world shaped by data and emerging technologies.
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